By creating a re-branding roadmap and an integrated marketing plan, the company was guided through this big transition while the stakeholders had full transparency. By setting KPI’s and analytics, I was able to demonstrate the effect of the decisions and implemented changes.

By choosing to announce our new brand during the industry-leading conference, WYSTC, Alliance Abroad secured a leading position within the travel.

Provided Services:

Art Direction, Brand Identity, Design Systems, Discovery Workshop, User Experience Research, Marketing Research & Strategy, Brand Story, Marketing Material Strategy & Design, Tradeshow Strategy & Art direction, WordPress, Management, Project Management, Photography, Videography, etc.